Market Sentinel

Suites - Reputation Manager

An ongoing issue that is making waves on the internet may be affecting your potential customers and partners in a good or bad way. Positive sentiment about you may be used as part of your company's marketing/PR campaigns.

On the other hand, managing and changing negative sentiments around an issue/topic can be a non-trivial task. Problems or issues that start out small can be rectified if some attention is paid to it, but any long-running problem needs to be addressed with delicate care.

At Market Sentinel we work with you to discover:

What is your reputation?
What are the positives and what are the negatives in relation to key issues?
Who is mediating your reputation?

From the results of our analysis, we then provide advice on:

Who is talking about you on which themes?
Are these people influential?
How do they derive their authority?
Who are they connected to?
Who influences them?
How do you engage with them?