Social Media Services

Market Sentinel provides a range of services designed to help you make sense of the ever-changing social media landscape.

Social Media Monitoring

Monitor key conversations online, understand their contexts, and identify key parties and the channels where they’re active.

Social Media Measurement and Benchmarking

Bespoke measurement frameworks and social media monitoring tools to help you measure effectiveness, manage reputation, monitor competition and track R.O.I.

Influence Analysis

Who has the most authority in a conversation? And who is likely to spread your message? We can tell you.

Market Contexts

What are your brand’s contexts? How big are they? How do they compare to your competitors? And how do they change over time? 

Competitor Social Media Analysis

Understand conversations about your competitors, methods of engagement and share of voice within a given topic. We can help you develop digital strategies to set you apart and calculate the resources required to gain higher ground.

Product Development Research

Use online internet “chatter” to understand your target audience. Through social media tools and fact-based insights, we provide the extra market intelligence to stay ahead of your competitors during any stage of new product development.

Reputation & Crisis Management

Sometimes bad things happen to good people; we can help you weather the storm. If your brand, product or service is in a crisis, we can monitor the crisis and provide regular intelligence on how much damage has been done and how to  turnaround your reputation.