Mark Rogers, CEO of Market Sentinel, talks about the John Terry case on Radio 4’s Law in Action. Reputation can be measured, and so can damage to it.
Archive for the ‘Reputation management’ Category
What is it about John Lewis and Nationwide?
December 18th, 2007 — MarkDepartment store John Lewis have announced that whilst their rivals may be suffering, they are growing market share. The Nationwide building society has seen a surge of deposits recently, partly the effect of the Northern Rock collapse.
Both businesses are growing market share during a slowdown. What is it that links them? In [...]
SES London
February 13th, 2007 — MarkMark Rogers is going to be at SES London this week, giving a talk about how brands can make sure that they get their own messages out online, even (or especially) during major crises. If you plan to be there and would like to meet up, please get in touch through the website or [...]