We published this press release today:
AVIS UK WINS INNOVATION AWARD FOR SOCIAL MEDIA PROJECT
Avis UK has won the SOCAP award for innovation in Customer Service at the National Customer Service awards dinner held in London on 18th September 2007.
Avis UK’s work involved monitoring and benchmarking consumer generated content and making changes to its product and [...]
About this blog
This blog is mainly the work of Market Sentinel CEO Mark Rogers. We use it to review recent developments in the areas of buzz-monitoring, buzz-marketing, word of mouth, online public relations, blog marketing and related topics. Feel free to comment or email us direct-
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Archive for the ‘measuring online authority’ Category
Avis UK wins award for social media strategy
September 19th, 2007 — MarkJoin in: (0) Comments »
The blogosphere as an information market
February 23rd, 2007 — MarkSaturday’s FT ran a piece by Ellen Kelleher about the rise of personal finance blogs. In it the former Wall Street analyst Henry Blodget was quoted:
“The blogosphere functions the same way the stock market does–by incorporating millions of individual opinions into a general consensus. By itself, the influence of any one blogger is small, [...]
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Can you blog your way out of a crisis?
October 30th, 2006 — MarkI am addressing a CBI conference this week in Birmingham, UK, where the agenda is to discuss Crisis Management and digital media.
When we established Market Sentinel two years ago we thought that online monitoring and response would be a leading part of crisis management. As time has gone on and we have learnt [...]
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Brand audit
October 24th, 2006 — MarkA lot of people visit this site on the search term “brand audit”. Even with the miracles of Google analytics it isn’t always possible to tell who they are and what they are looking for. If you came here searching on “brand audit” or you are a brand owner interested in “buzz tracking”, [...]
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Lifestream
- Cult band OK Go sacks EMI over blocking the label's decision to block their YouTube distribution http://bit.ly/aeGhVS 5 days ago
- Olivo SW1 having taken my booking are "full" when I say I have a three month baby. 3 weeks ago
- @JosaYoung Sorry to hear that. What is your browser? in reply to JosaYoung 3 weeks ago
- Has Google Buzz made your gmail contacts public? How to turn it off http://bit.ly/bQ2Yws 2010-02-12
- RT @TelegraphPics The whale whisperer: Andrew Armour strokes a sperm whale - Telegraph http://tinyurl.com/yaynsjv 2010-02-03
- More updates...
Posting tweet...