Archive for the ‘Jean-Francois Lyotard’ Category

Measuring social media (3) – podcast interview with David Armano

October 30th, 2008 — Mark

David Armano of Critical Mass, author of an excellent blog on social media – what he calls micro interactions – gives us his perspective in a podcast interview (10 mins) on ways to measure in social media, and how to judge ROI.
(P.S. Because I couldn’t figure out how to work the CallBurner software the conversation [...]

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