Archive for the ‘Ford Focus’ Category

The Net Promoters Index

October 24th, 2005 — Mark

New Communications Blogzine has published Mark Rogers’ article looking at how Market Sentinel measures corporate reputations with our “net promoters index”. Here it is:
A year ago when our new company Market Sentinel started distributing live reports on brands drawn from monitoring message boards and blogs, one of our early pitches was to [...]

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