Last night we were at the Hellenic Centre in London for a unique experiment. The BBC Trust, undertaking its statutory review of bbc.co.uk on behalf of the license payer is extending its standard consultation process by canvassing bloggers to stimulate online conversations. Market Sentinel has been brought in to evaluate the results of [...]
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This blog is mainly the work of Market Sentinel CEO Mark Rogers. We use it to review recent developments in the areas of buzz-monitoring, buzz-marketing, word of mouth, online public relations, blog marketing and related topics. Feel free to comment or email us direct-
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