On E-consultancy.com I examined the potential for TV programme makers to use social media as an tool to monitor viewer opinion.

See the article here.

By Leon Bailey-Green.

This entry was posted on Wednesday, November 26th, 2008 at 12:31 pm and is filed under online petitions, Measuring social media, online market research, e-Consultancy, Blog monitoring, Reputation management. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.