This is a simple, useful “how to” from Boris Mann on how PR and marketing professionals should interact with bloggers:

• Use permanent links (and make them intuitive)
  
• Provide product information (as much as possible)
  
• Project personality (don’t be a robot)
  

The full link is here.

(via Steve Rubel)

This entry was posted on Monday, July 3rd, 2006 at 6:20 am and is filed under Corporate communications, Marketing, Business blogging, Blogging, PR. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.