Thomson holidays are blogging. It seems to be a mixture of news, jokes, diary items and other interesting stuff. It’s pretty well designed and it has a brand feel about it, without being too stuffy. There are a lot of useful links. After all the conversations we have had with brand owners who are worried about the bad things that might happen if they blog, it is good to see Thomson diving in. It is a confident performance. [via Suw Charman's British corporate blogs list]
