Citing blog traffic, the monitoring company Cymfony points out developing problems with Citibank: customers who can’t use their debit cards to withdraw cash. Cymfony chides Citibank for not commenting. But Citibank respond. They explain that they have been scammed in some way. They had to act before they talked about it, apparently. This new communications revolution puts a lot of pressure on companies to manage their crises online. One gets a strong sense that few – not just Citibank – have the resources in place just yet.
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This blog is mainly the work of Market Sentinel CEO Mark Rogers. We use it to review recent developments in the areas of buzz-monitoring, buzz-marketing, word of mouth, online public relations, blog marketing and related topics. Feel free to comment or email us direct-
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