To coincide with Les Blogs Market Sentinel are publishing a white paper in association with Onalytica and immediate future. The white paper - Measuring the influence of bloggers on corporate reputation [7mb download] - analyses the impact on the public perception of Dell’s customer services of bloggers, with particular reference to Jeff Jarvis’s Buzzmachine, Steve Rubel’s Micropersuasion and Dwight Silverman’s Houston Chronicle Techblog.

This entry was posted on Tuesday, December 6th, 2005 at 8:29 am and is filed under Les Blogs, Dell, Blogging, Market Sentinel. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.